Cisco Electronics

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Cisco Electric

Overview

Cisco Electric approached Self-Worth Technologies with a clear challenge: strengthen their online presence, improve search engine visibility, and safeguard their brand reputation in a highly competitive industry.

Achieved a Click Through Rate of 0.09% generating a number of new sales
In the first month of activity the Cost Per Action was reduced by 20%
Return on Investment of 272%
Social shares by network

As a trusted provider of electrical services, Cisco Electric needed to be easily found online, while also ensuring their reputation reflected professionalism, reliability, and trust.

Our Approach

We deployed a two-fold strategy:

  1. Search Engine Optimization (SEO):
    • In-depth keyword research targeting industry-specific and location-based terms.
    • On-page SEO optimization to improve content, meta tags, and site structure.
    • Quality backlink acquisition to strengthen domain authority.
  2. Brand Reputation Management:
    • Continuous monitoring of online mentions and reviews.
    • Proactive response strategy to address negative content and enhance positive press.
    • Development of branded content to boost credibility and trust across digital channels.

Results

Our efforts delivered measurable improvements:

  • Search Visibility: Cisco Electric’s website appeared on the first page of Google for 8 major service keywords within 3 months.
  • Traffic Growth: Website traffic increased by 120%, with a noticeable rise in local service inquiries.
  • Brand Reputation: Online sentiment improved significantly, with 87% positive mentions across review sites and directories.
  • Conversions: Increased calls and service requests, resulting in 35% higher monthly sales leads.

120% - Traffic increased

87% positive mentions

35% higher monthly sales leads.

From The Client

"These guys have built such a strong relationship with our organization that we consider them an extension of our IT department. We always know that excellent service is just a phone call or e-mail away and that we will receive the same level of attention they always provide that makes us feel like we're their top priority."

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